Allure Condos
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Condo Project Summary
A towering skyscraper has been proposed for this coveted downtown Toronto neighborhood.
Allure Condos is a new high-rise condominium development by EMBLEM in Toronto. This 43-storey mixed-use building pre-construction project is located at 250 King Street East, in the St. Lawrence Market neighbourhood.
This project with 33,242.40 square-metres of residential space and 604.50 square-metres of retail space proposed to be 488 units in the transformative Sherbourne and King Street corridor.


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Allure Condos building’s units will include the following layouts:
- 51 Studios
- 21 one-bedroom
- 292 one-bedroom + den
- 66 two-bedroom
- 8 two-bedroom + den
- 50 three-bedroom


Approximately 604.50 square-metres of retail space is slated for the building’s ground floor. The condo will also host a three-level underground parking garage with 113 car parking spaces and 490 bicycle parking spaces.
The stylish tower will also feature a green rooftop and we can anticipate a full-service lobby and quality fitness facilities. The front portions of the existing heritage property at 250 King Street and the properties at 240 and 242 King Street will be conserved and incorporated into the development.
The skyscraper will comprise a 6-storey base building with a 37-storey tower above. The tower will feature slight stepbacks, to gradually reach its maximum height. The exterior design will be a sleek modern shape, featuring 6-storeys of dark grey brick and then black steel, with large pane windows.
Investors and buyers will enjoy the condos interior and exterior finishes in addition to its prime location.
Location & Neighbourhood
ALLURE Condos is ocated in downtown Toronto’s St.Lawrence Market neighbourhood, the city is at your doorstep. There are so many things to do and see in this location, we expect buyers to come in droves to purchase a condo here.
It scores a 100 on its Walk Score and a 100 on its Transit Score.One can find a great collection of schools and parks within close range, including George Brown College, Ryerson University, St. James Park, Moss Park and Sculpture Gardens, just to name a few. This location is home to many professionals and students, and continues to grow to serve a vast number of home-seekers.
Several developments have either been recently constructed or are in the pre-construction phase for the nearby area, from newly-built soft loft buildings to projects that combine historic facades with contemporary additions.
This condo in specific will be redeveloping buildings that date back as far as the 1860’s. Here you can discover a large variety of buildings from modern condominiums to some of the city’s best loft conversions. The population has grown to more than 30,000 due to the many pre-constructed condos and loft dwelling alternatives that continue to be developed.
The location is perfect for walking, taking public transportation, and even biking with everything in close proximity. Streetcar routes and bus stops are right at your doorstep. Resident’s will be a one minute walk from the 304 King North corner, the 504 King South corner, and the 514 Cherry at the King Street East at Sherbourne Street stop. This site is also just minutes away from the Gardiner and Don Valley Parkway connecting you to the rest of the city conveniently. This area is known for its appealing and unique architectural style, and thriving market.
The St. Lawrence Market has been a staple in the area since 1803 -- over 200 years. The historic food exhibition with 150+ vendors features locally sourced produce, imported artisans and antique gems attracts thousands yearly visitors.
Within the last several years, this neighbourhood has seen an increase in developments signifying a transformation in the once dormant industrial hub. Most of these include residential condos with retail at grade, with some standalone office buildings as well. With a number of redevelopment projects, new cafes, restaurants and boutiques, this evolving neighbourhood is an excellent location to invest in.
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ALLURE Condo Developer
EMBLEM Developments is a Toronto-based real estate developer who believes their purpose is to challenge the norms in today’s modern society. In doing so, they promise to work hard to redefine condominium living. As distinguished as its origins are, its goals and motivations are what truly elevates it.
Read more about this developer.

